The Secret of Smoothness The new high quality perfumed starch spray formulated from the U.S.A. Now, with HIGH CONCENTRATED formula that makes pressing pleat so easy and beautifully while cloths stay in shape longer. In addition, DIRTY PROTECTON formula keeps the stain out and helps retain the life of your beloved clothes. Also new, FRESH & CLEAN scent gives smell of freshness while ironing and wearing the cloth.